Announcement of Holiday Closure (Golden Week) 2025
Thank you for your continued support and cooperation. Please be informed that AMIX will be closed for Japan’s national holiday period known as "Golden Week" during the following dates: Closure Period Sunday,
Japanese Brand Storytelling: Using Culture to Connect with Customers
In today’s saturated marketplace, standing out as a brand can be challenging. Consumers are constantly inundated with advertising, social media posts, and endless forms of digital content. Yet in Japan,
Color vs Monochrome: When to Go Bold or Stay Subtle with Your Logo
I often see brands grappling with foundational decisions that shape their entire identity. One of the most visually impactful, and often debated, choices is the color palette – or lack