Japanese writing uses three sets of characters: kanji, katakana, and hiragana. The hiragana characters are fundamental, and most children learn them first. The look of hiragana is soft and more familiar than two other kinds of character sets.
For the logo mark of the relaxation spa, we have designed a symbol like an emoticon. When considering the purpose of the business, hiragana letters are the best match to this smiley face.
The logo with the symbol and brand name in handwritten style welcomes visitors of all ages.