Modern, Stylish Presentation with Human Touch

There are many Japanese who like chatting over drinks. When dusk comes, you’ll see a horde of people heading down to their favorite “Izakaya,” the Japanese casual bars. For music lovers, there are karaoke bars. Or, your colleagues might prefer wine bars.

Setting the Scene: The Popularity of Diverse Japanese Bars

The bar for which we have created the sign is a Western-style place. Usually, at this type of bar, an experienced bartender serves a variety of cocktails. Some of them let guests enjoy different kinds of local sake too.

Blending Eastern and Western Typography in Logo Design

For this project, we chose a “Mincho”-style font to compose the kanji logo and combined it with the word “bar” using the matching serif font. The font used for the logo is elegant and intelligent. But we thought that the logo should reflect the bar’s characteristics – an authentic atmosphere with cozy comfort.

Adding a Human Touch: Simulating Handwritten Calligraphy

To do so, we simulated ink spread so that the logo should give an impression like hand-written calligraphy does. With this twist, it feels a sense of human warmth.

Crafting a Timeless Yet Modern Sign

Overall, the design aims to strike a balance between traditional Japanese aesthetics and modern design elements. The result is a sign that feels both timeless and contemporary, and that would appeal to a wide range of customers.

Prioritizing Visibility and Clarity in Signage

To ensure the sign is visible and readable from a distance, we chose a large size for the logo. The design is also minimalistic, focusing on the essential elements to avoid clutter and confusion.

Capturing the Essence of the Bar’s Atmosphere

Our goal was to encapsulate the bar’s authentic and cozy atmosphere, ensuring that the sign not only attracts attention but also conveys the unique experience that awaits inside.

This logo design is a sample.

For logo design requests, please contact us using the contact form.